Do you know that colors can affect how people shop and how much they spend in your store?
According to color psychology, choosing the right colors will determine whether your customers will continue to stay on your site or not as it influence how people respond or behave. Research has revealed that people make a subconscious judgment about an environment or product within 90 seconds of initial viewing and that between 62% and 90% of that assessment is based on colour alone. Major corporations actually spend a lot of money on color research to make sure that product packaging or their branding has the perfect colors to attract customers.
Check out the chart below and use it as a guide when you start planning your own store.
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